Download PDF Success Secrets of the Online Marketing Superstars, by Mitch Meyerson
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Success Secrets of the Online Marketing Superstars, by Mitch Meyerson
Download PDF Success Secrets of the Online Marketing Superstars, by Mitch Meyerson
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About the Author
Mitch Meyerson is the author of 11 books, including Mastering Online Marketing and Guerrilla Marketing on the Internet. He has been a featured expert on Oprah and has trained and certified more than 600 coaches in his acclaimed Guerrilla Marketing Coach and World Class Speaking Certification Programs. He lives in Scottsdale, AZ.
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Product details
Paperback: 328 pages
Publisher: Entrepreneur Press (February 10, 2015)
Language: English
ISBN-10: 159918558X
ISBN-13: 978-1599185583
Product Dimensions:
6 x 0.8 x 8.9 inches
Shipping Weight: 1 pounds (View shipping rates and policies)
Average Customer Review:
4.1 out of 5 stars
36 customer reviews
Amazon Best Sellers Rank:
#767,958 in Books (See Top 100 in Books)
First, if I could, I would rank this as 3 1/2 stars but was not able to do so.What the previous reviewer, "Burned again.." says is true enough; a good percentage of this book is repetitive or useless drivel and joint venture back slapping. This book is in fact a co-authored type of thing where each contributor offers up their own "expertise"; whether actual or imagined. They hype their own businesses and cross promote with the others. True enough. And yes, most everyone talks about the success of their own "ebook" and what it has done for them. Clearly the ebook is their favorite method of promotion as well as product to sell.Still there is good and bad to be found here:Before you buy this book, you should know that each of these marketers are involved with the same niche market. They all offer up business advice to other businesses and entrepreneurs. They may be authors, coaches, seminar speakers, or consultants, but they are all coming from the same niche. Explains why they all got together to co-write this book. Also explains their love affair with the e-book.Much of what they write is repetitive, and frequently calling these guys "superstars" is a bit ridiculous because they are frequently small fish in a big pond. These are not the guys doing Amazon.com's marketing. Just reading about some of their credentials and successes should bring the words, "that's not that big of a thing" to your mind. But then, that is not who they are looking to sell to or looking to help. This is a book for small businesses. As for the content itself, yes there are problems with it. They are often-times repetitive in their advice and worse yet, at times promise to reveal one thing, yet divert to something else, failing to deliver on their promise.All of that being said, I did find value in this book. My own company sells products on the web, not downloadable ebooks. I am a basic level retailer. I offer products and ship them out. At first glance, this book has very little to relate to my niche. However, as I progressed through the book, I was able to glean bits and pieces that were thought provoking and excellent ideas that I could adapt and apply to my own business. For me and for my business, most of the early chapters were drivel, the later chapters were for more valuable.I look forward to adapting and implementing a number of these ideas and concepts into my own business. Take the info here for what it is worth. Know going in, that the links and references given are all to the same guys, all with a vested interest in self and cross promotion. That being said, you can take the concepts, and do your own searches for things like blog software, RSS feed software and news aggregators, email programs, list management, etc. and find what you are looking for. Going to the links provided in this book will no doubt start to cost you big bucks in a very short time.In a nutshell, this is not a one-stop fix-it solution; but in reality, what is? They are not taking your hand and stepping you through every little turn in the road. But from a viewpoint of generating ideas you can possibly apply to you own situation, I was glad that I read it.
This book will save you time. Everything in it you can read for free on the internet, but as a print book,(that is why I bought it) you can mark it, bend it and take it with you to your wireless trip and use it as an excuse to delay your launch. If your are an action/focused person stop searching. This is the book to guide you into making a living only limited by your willingness to act and follow through your plan.
Mitch Meyerson is a great person and a guerrilla marketer who has been on the forefront of online marketing for a long time. This book contains valuable information you need for any business -- because let's face it, all businesses need to market online.
What a wonderful collection of online wisdom.Thank you Mitch. it is a mine of online marketing information and help
SSOMS is a powerful book packed with fantastic "How To" content. And if you have ever been to the high ticket marketing seminars online, spent money for travel, hotel, and admission, then you'll love the price of Mitch's book for the value you are receiving.This book really does contain the secrets, and now the secrets are revealed, for example, you will learn:Sales Letter Copywriting techniques, new email strategies, how to brand you, blogs and RSS, new list building techniques, and so much more.One change on listing building is already gaining more subscribers to my list.Alex Mandossians teachings about conversion tactics are also being implemented and I will be able to "sell more by tweaking my headlines, and moving opt-in forms to a better place, based on eye tracking studies of how people surf.As many have mentioned this is really a Roll Call from the best and the top money makers on the net. With application, one is sure to receive great benefits studying and then apply what one learns with the lessons.If you are new to marketing on the net, or a vet, you need this book.
As an owner of a large Real Estate web site, I needed information on how to promote and gain ground with search engines. I found the section on setting up a blog, to be really informative. In addition the book pointed out the importance of news feeds and how they help in search engine positioning. In conclusion, I found the book to be a bargain and full of good content.Dennis Handa
Full of insights from top marketers. Cover most of essential digital marketing which marketer must / should know. Explained in a easy-to-understand way.
My summary of this book is as follows;All of these people had a "Vision" which may not have been shared by others.These people developed a Plan and most importantly, they acted on it.They turned their Dreams into Reality by hard work.There is NO easy way out unless you win the lottery and then statistically speaking within 2 years you will be in mega debt.Vision, Plan, Hard work = success
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